Question:Which of the following is/are typical problems associated with 'observational' market research?

i) It increases the potential for bias.
ii) It reveals little about motivation.
iii) It relies on the honesty of the participants. 

A None 
B i only 
C ii only 
D iii only 

+ Answer
D 

+ Report

Mohammad Towhidul Islam

Editor, VCampus

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